Meet Wally’s Heart
In what must be a sad historical record of hypocrisy in an already hypocritical advertising industry, Unilever tries to convince us that making millions of people watch a live open-heart-operation on tv is a sign of caring and love for the patient, rather than the blatant exploitment of sensation seeking and disaster tourism it is.
It’s in “Meet Wally’s Heart”, it’s for Flora, it’s shortlisted for a Titanium at Cannes, and it’s positively revolting.

